In 2021, the Pew Research Center reported that 46% of young American adults (aged 18 to 29) already knew of at least one person who was transgender or went by gender-neutral pronouns. This percentage was up from 32% in 2018. As your brand is trying to connect with the next generation of young professional, are you adapting your language and mindset to recognize and acknowledge non-binary identities?
Denis Boudreau – www.inklusiv.ca
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